Show and Tell, but Fun!

Show and Tell, but Fun!

Show and Tell, but Fun!

Show and Tell, but Fun!

Course trailers that stick

Course trailers that stick

Course trailers that stick

Course trailers that stick

1 min read

Type

Personal Project

Timeframe

16 days

Toolkit

Framer

Year

2023

Type

Personal Project

Timeframe

16 days

Toolkit

Framer

Year

2023

Type

Personal Project

Timeframe

16 days

Toolkit

Framer

Year

2023

Type

Personal Project

Timeframe

16 days

Toolkit

Framer

Year

2023

Problem

We needed to create course trailers that expressed the content and learning intent but in a differentiated way. Course trailers across industries tend to become noise and the need for something idiosyncratic to CG Spectrum presented a challenge.

Solution

Our goal was to create something that honored the viewers' time, gave them the information that they were seeking but also connected them with our staff, and maybe even elicited a smile.

Problem

We needed to create course trailers that expressed the content and learning intent but in a differentiated way. Course trailers across industries tend to become noise and the need for something idiosyncratic to CG Spectrum presented a challenge.

Solution

Our goal was to create something that honored the viewers' time, gave them the information that they were seeking but also connected them with our staff, and maybe even elicited a smile.

Problem

We needed to create course trailers that expressed the content and learning intent but in a differentiated way. Course trailers across industries tend to become noise and the need for something idiosyncratic to CG Spectrum presented a challenge.

Solution

Our goal was to create something that honored the viewers' time, gave them the information that they were seeking but also connected them with our staff, and maybe even elicited a smile.

Problem

We needed to create course trailers that expressed the content and learning intent but in a differentiated way. Course trailers across industries tend to become noise and the need for something idiosyncratic to CG Spectrum presented a challenge.

Solution

Our goal was to create something that honored the viewers' time, gave them the information that they were seeking but also connected them with our staff, and maybe even elicited a smile.

In a landscape saturated with mundane reels, we endeavored to create something that would capture the imagination and that might even be a little bit fun.

Traditional course trailers often follow a predictable formula, especially in art schools where they rely heavily on sped-up footage and voiceovers. While informative, these trailers often lack creativity and fail to leave a lasting impression. At CG Spectrum, we set out to break the mold by infusing our trailers with humor and originality. Our approach involved extracting stereotypes and memes from each discipline, creating memorable spoofs that resonate with viewers.

While initial iterations leaned too heavily on industry-specific humor, adjustments were made to ensure broader appeal. Despite budget constraints, we're thrilled with the final results, which leave viewers with a smile and a memorable impression. Our innovative approach has garnered attention within the industry, setting a new direction for educational promotion. At CG Spectrum, we're not just showcasing courses—we're crafting an educational experience that inspires.

The remaining trailers can be seen on the CG Spectrum YouTube.

In a landscape saturated with mundane reels, we endeavored to create something that would capture the imagination and that might even be a little bit fun.

Traditional course trailers often follow a predictable formula, especially in art schools where they rely heavily on sped-up footage and voiceovers. While informative, these trailers often lack creativity and fail to leave a lasting impression. At CG Spectrum, we set out to break the mold by infusing our trailers with humor and originality. Our approach involved extracting stereotypes and memes from each discipline, creating memorable spoofs that resonate with viewers.

While initial iterations leaned too heavily on industry-specific humor, adjustments were made to ensure broader appeal. Despite budget constraints, we're thrilled with the final results, which leave viewers with a smile and a memorable impression. Our innovative approach has garnered attention within the industry, setting a new direction for educational promotion. At CG Spectrum, we're not just showcasing courses—we're crafting an educational experience that inspires.

The remaining trailers can be seen on the CG Spectrum YouTube.

In a landscape saturated with mundane reels, we endeavored to create something that would capture the imagination and that might even be a little bit fun.

Traditional course trailers often follow a predictable formula, especially in art schools where they rely heavily on sped-up footage and voiceovers. While informative, these trailers often lack creativity and fail to leave a lasting impression. At CG Spectrum, we set out to break the mold by infusing our trailers with humor and originality. Our approach involved extracting stereotypes and memes from each discipline, creating memorable spoofs that resonate with viewers.

While initial iterations leaned too heavily on industry-specific humor, adjustments were made to ensure broader appeal. Despite budget constraints, we're thrilled with the final results, which leave viewers with a smile and a memorable impression. Our innovative approach has garnered attention within the industry, setting a new direction for educational promotion. At CG Spectrum, we're not just showcasing courses—we're crafting an educational experience that inspires.

The remaining trailers can be seen on the CG Spectrum YouTube.

In a landscape saturated with mundane reels, we endeavored to create something that would capture the imagination and that might even be a little bit fun.

Traditional course trailers often follow a predictable formula, especially in art schools where they rely heavily on sped-up footage and voiceovers. While informative, these trailers often lack creativity and fail to leave a lasting impression. At CG Spectrum, we set out to break the mold by infusing our trailers with humor and originality. Our approach involved extracting stereotypes and memes from each discipline, creating memorable spoofs that resonate with viewers.

While initial iterations leaned too heavily on industry-specific humor, adjustments were made to ensure broader appeal. Despite budget constraints, we're thrilled with the final results, which leave viewers with a smile and a memorable impression. Our innovative approach has garnered attention within the industry, setting a new direction for educational promotion. At CG Spectrum, we're not just showcasing courses—we're crafting an educational experience that inspires.

The remaining trailers can be seen on the CG Spectrum YouTube.